This guide will help you manage the research and information needs of a graduate-level Managerial Leadership And Motivation class. It contains several parts.
There are two tabs, Case Writing 101 and Case Writing Tips, that will aid you in the process of writing a case. The Researching Companies and Researching Industries tabs will help you navigate the CSULA databases available for business research. Each tab has step-by-step instructions on how to use the relevant portions of them. The Healthcare Management tab has useful tips and information specifically for the business side of healthcare, including e-books on finance and management in the context of the healthcare industry. The tab, Working with Citations, gives basic information about APA format and Refworks, a tool for creating in-text and bibliographic references. Finally, the Financial Analysis, Ratios, SEC Filings, and Strategy & Analysis tabs provide resources for many common business analytical and decision-making tools.
As always, if you have questions or need help, please email firstname.lastname@example.org or see me during office hours.
Links to library databases for searching the literature (scholarly, popular and trade/industry) on business topics:
Business research and analysis can be difficult if you are new to certain areas. For example, if you work primarily in marketing but need to deal with a finance related issue you could spend an enormous amount of time just identifying relevant concepts and what they mean. Here are my favorite sites for 'ramping up' quickly and easily when I am new to an area or concept.
Great E-book that can fill in the gaps or refresh your knowledge regarding most business concepts. Excellent chapter on business analysis and valuation of companies as well as good information regarding all functional areas (marketing, strategy, accounting, financce, cis etc.)
When you access library electronic resources from off-campus, you need to use one of the following methods. Using OneSearch will automatically prompt the EZproxy login.
1. Campus VPN (Recommended)
Setting up VPN (Virtual Private Network) on your personal computer allows students, faculty, and staff to access library resources from off-campus.
2. EZProxy Login (Default)
When you are off-campus and click on library electronic resources, you will be prompted to login using the EZProxy screen (shown below). Login using your MyCalStateLA ID username and password.